Fascinating man, Neil French. According to Ihaveanidea, French has been a "rent collector, account executive, advertising manager, waiter, singer, matador, beach-bum, pornographer, bouncer, debt-collector, concert promoter, nightclub owner, Judas Priests' rock-band manager, copywriter, art-director, creative director, film director, actor, television station owner, Worldwide Creative Director of Ogilvy and most recently, Godfather and Worldwide Creative Director of WPP."
I am overawed by the range of his experience. This is a guy you want to sit down and get bloody hammered with! But to get to the point, French is engaging and funny. And a thumping good writer! I would seriously recommend (if not outright insist on!) exploring his website.
The ad campaign closest to French's heart is the Union Bank of Switzerland campaign. And after having seen all the films, I can see why. To emphasize the base line of the campaign, Here Today. Here Tomorrow, famous (and outstanding!) actors read timeless pieces of literature that make your soul ache like only great literature can.
While exploring the films, I was introduced to this poem of William Ernest Henly called Invictus. It touched something truly deep within me and I should like very much to share it with you.
Out of the night that covers me,
Black as the pit from pole to pole.
I thank whatever gods may be
For my unconquerable soul.
I have not winced nor cried aloud.
Beneath the bludgeonings of chance
My head is bloody but unbowed.
It matters not how strait the gate,
How charged with punishment the goal.
I am the master of my fate,
I am the captain of my soul.
- Alan Bates - The Road Less Travelled
- Sir John Geilgud: Ulysses
- Dame Maggie Smith: Discern
- Dame Maggie Smith: Bag of Tools
- Ben Kingsley: Ozymandias
- Sir Paul Schofield: The Ballad of East and West
- Sir Paul Schofield: The Sands of Time
- Ying Ruo Cheng: Desiderata
- Harvey Kietel: If
- Harvey Kietel: The Man who Thinks He Can
I look forward to hearing what you thought.